Zirro Identity and Brand Expression

CHALLENGE
Hit the ground running to meet high demand, with a brand that reflects the company’s sophisticated technology, revolutionary approach, and peerless market position, standing out in a highly saturated space.

INSIGHT
Zirro’s key benefits are speed, security, and cost. Parallel pathways and an infinite triangular loop express the structure of the actual technology in a visible way. The shape also expresses speed, stability, and security. The sophisticated symbol, paired with an elegant typeface, is a striking departure from the expected technology brand – appropriate for a company that is blazing a totally new path.

RESULTS
The Zirro identity and brand expression were carried through stationery, brochure website, and social media, giving the company a credible and exciting visual presentation.

ClientZirroProjectIdentity and Brand ExpressionLinkwww.zirro.com